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The creator economy tech battle: Shorts steps up to TikTok

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Short-form fashion and beauty creators tell Vogue Business it is easier to drive revenue on Shorts over TikTok and Instagram Reels. Could Shorts win fashion and beauty market share from competitors?

How TikTok Reads Your Mind - The New York Times

TikTok's immersive platform builds personal connections between

a deep dive into the creator economy, by Bserat Ghebremicael

TikTok's New Creator Program Could Change the App

The growing power of influencers in the age of the Creator Economy

TikTok Introduces Text-Only Posts - The New York Times

Wall of Productions aims to fill the creator economy gap that traditional production businesses can't - Digiday

Focus: In U.S. creator economy boom, big tech battles for online

Make More Money With TikTok

steps up battle with TikTok with Shorts monetisation