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As an avid athlete and college basketball player, Missy Park was lucky to grow up during the early era of Title IX, the 1972 law that created new opportunities for young women to play sports. But in the years before Lululemon and Athleta, activewear for women was either ill-fitting or non-existent. So in 1989—with little experience in apparel or retail—Missy decided to launch a female version of Nike. She sent out a mail order catalog of running shorts, tights, and (at the last minute) sports bras; naming her company for the law that had opened doors for her to compete: Title Nine. Over the years, the company kept "hitting singles," eventually growing into a $100 million dollar business without ever taking outside investment. Today, Missy remains the sole owner.
As an avid athlete and college basketball player, Missy Park was lucky to grow up during the early era of Title IX, the 1972 law that created new opportunities for young women to play sports. But in the years before Lululemon and Athleta, activewear for women was either ill-fitting or non-existent. So in 1989—with little experience in apparel or retail—Missy decided to launch a female version of Nike. She sent out a mail order catalog of running shorts, tights, and (at the last minute) sports bras; naming her company for the law that had opened doors for her to compete: Title Nine. Over the years, the company kept hitting singles, eventually growing into a $100 million dollar business without ever taking outside investment. Today, Missy remains the sole owner.
Come vibe with us at Office Hours tonight. Free entry for Club Deluxe members and ticket holders of the 9:00 show. Cover is $10 + tax/fe
Having these three there on race day meant the world. I know it's not easy for Brian to manage them while I travel and race but he takes it…
Benching the patriarchy: 50 years of Title IX and how 4 women fought for change : NPR
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Benching the patriarchy: 50 years of Title IX and how 4 women fought for change : NPR
Title Nine makes $1M contribution to support USWNT and its fight for equal pay - ABC News
Missy Parks's Instagram, Twitter & Facebook on IDCrawl